Cities awarded for communication on energy efficiency 08-11-2006 Bristol (UK), Brasov (Romania) and Lille (France) have won the 2006 awards
for the best municipal communication campaigns in the field of energy
efficiency. The three cities have created campaigns to raise the awareness of
public building users of energy and water consumption, as well as CO2 emissions.
The municipality of Bristol put up posters advising on how to save energy and
water in simple ways. This was followed up by an email to each employee
encouraging them to save energy. Stickers and postcards showing sleeping light
bulbs and dozing monitors were also given away to employees and distributed
across the council's buildings.
Brasov targeted its campaign on schools. It resulted in a strong public
response affecting the behaviour of both pupils and teachers, and most probably
parents.
Lille's communication strategy was based on a participatory approach bringing
together all concerned in sustainable development: teachers, pupils and
students, energy professionals, as well as building and heating technicians.
The Display “Towards Class A” awards form part of the European campaign
Display and were co-organised by CEMR, Energie-Cités, EuroACE, ACE and EnEffect.
Currently, more than 200 towns and cities are participating in the initiative.
The Display awards for energy efficiency were handed out in Riga (Latvia), on
27th October 2006.
LinksFor more information, please visit the Council of European Municipalities and Regions website back |
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