EUKN - European Urban Knowledge Network - Marketing concept of the city Dunaujvaros

Marketing concept of the city Dunaujvaros - HU

Introduction

The new announced Steel-bridge Employment and Area Development Program’s purpose is to develop the city of Dunaujvaros and area in accordance with Region of Dunaujvaros Developing Plan. The marketing concept of Dunaujvaros has been made in this developing plan.

Description

The document formulates a future plan with paying attention to the city’s facilities and opportunities. This future plan is about to make from a industry city a logistics and school town. The Danube-coast reifies the rest, recreation, calmness and nature value in Dunaujvaros. Although the city will not be a tourist centre in the near future, the extant opportunities have to be capitalize (the Danube-coast, amusement park, socialistic values etc.).

The plan’s 4 keystones formulate the following strategic aims:

To increase the measure of the city’s economic development
To revise the residents’ quality of life, living conditions, and life expansion opportunities
To develop the city’s recreation and tourist life
The city became appealing

The plan formulates concrete arrangements and project ideas in the 4 statements, according to the laid strategic aims, by the deduct conclusions.

The realization of the strategic aims support a NEW CITY’s economical, human, cultural, and tourist background, with the marketing instruments, wherein the citizens, the employees, the companies, and the visitors also have a good time.

Contact info

Organisation Kistérségi Európai Uniós és Idegenforgalmi Kht.
Andras Kalman (mayor), tel. +36 25412211

Publication date

/05/2005

Article info
Author: Kistérségi Európai Uniós és Idegenforgalmi Kht.
Organisation: Organisation Kistérségi Európai Uniós és Idegenforgalmi Kht.

Links

Visit the Organisation Kistérségi Európai Uniós és Idegenforgalmi Kht. website

Download the 'Marketing concept of the city Dunaujvaros' Report (PDF, Hun, 2.9 MB)

Document type

policy

Themes

Urban Policy > Economy knowledge & employment > Urban economy

Keywords

Competitiveness